Driving digital transformation as a member of Chief Digital Office’s leadership team
Achieved a 95% acceptance rate of a digital collaboration tool across 22 departments within 2 months through personalized onboarding focused on user journey
Leading a team of 11 experts towards marketing excellence
Progressively driving change in the organization with inspiring initiatives
Data-driven
Organic growth of company internal social media community from 200 to over 1000 members in the first year, additional 50% growth in second year with steadily high engagement.
Streamlining from over 100 communities to a few main ones targeted by stakeholder analysis
Untapped approaches
Activating Bosch Ambassadors on external Social Media to drive the company’s Image as a digital transformer.
Identify and guide colleagues with an authentic personality with relevant content to the right place, time and format for biggest impact through their PERSONAL profiles.
